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sydney – John McRae Photography & Studio

Roberts & Co update their marketing imagery

I recently spent time documenting a couple of sites in Sydney that are currently undergoing construction by Roberts & Co. The first site is part of the upgrade and on-going infrastructure expansion at Westmead Hospital and the other is the massive extension to the Wentworth Point Public School at Wentworth Point.

The brief was to work on collecting more personalised imagery for marketing purposes, including for their web site. There is a move away from using stock imagery for these purposes. Instead, several companies now prefer to produce their own branded images, and to focus on the many people who are working in a creative manner. 

It fascinates me to go onsite for such clients. I get to see a professional, fast-paced environment, involving many aspects of the building industry. There’s continual movement of people and construction materials, which for me creates a dynamic picture of activity and growth. I aim to capture this in my photos for Roberts & Co, and I walked away inspired by the commitment of the people involved in their work.

Kitty Glitter on the move!

Kitty Glitter aided by Ivy League at my studio

The glamorous Kitty Glitter came to my studio to update her promotional imagery before she heads to Toronto as part of her ongoing tour one of Australia’s most successful international DJs.

Maisonnets – when you’re searching for that get-away shangri-la

If you’re looking for a perfect place to get-away, a short-term rental for any reason, look no further than Maisonnets.

I’ve been shooting for some time now the various properties that become available under the Maisonnet banner. Maisonnets is a company that manages properties for owners in the short-term rental market. They manage a concierge, cleaning and maintenance service, a kind of middle man between the owner of the property and the various clients decide to rent the properites.

It has been interesting to see the interior of all the homes I have photographed.