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Construction – John McRae Photography & Studio

Sod-Turning at Minto

The team at Charter Hall and Prime Construcitons came together to mark the commencement of a new development at Minto. A short ceremony was organised where speeches were made and refreshments were consumed, as well as the symbolic turning of the first sod of ground.

The “sod-turning” is a symbolic re-enactment of the first bit of dirt that is dug up when work on the site is commenced. Three very shiny shovels were prepared for this construction ritual and then the appropriate individuals dig into the ground and dislodge the first bit of dirt (see photo).

A delicious spread was provided for breakfast on the day

New logistics facility at Prestons

A new logistics facility opened for inspection in Prestons, a suburb south-west of the Sydney CBD. I was commissioned to photograph the completed stages of the building, which has been constructed by Hansen Yuncken. I also covered an event at the same site, hosted by the developer, 151 Properties.

What is particularly impressive about this structure is the huge awning which stretches over the loading bays, spanning both warehouses. This is one of the largest dual-purpose awnings I have recently seen.

151 Properties held a presentation for agents who work in this industry, to show them around and to publicize that a new, state-of-the-art logistics facility was available for rent. Obviously by demonstrating innovation and by fielding potential customers for 151 Properties, it shows how layered the construction industry can be when many stakeholders are involved … from the lofty levels of financing and investment, to the actual build, project management and deployment. At any step of the way, you can be sure there are a number of people and interests involved.

The early morning presentation proceeded well. There were several speeches and then visitors were taken on tours of the facility. However, alongside the impressive structure itself, the best part for me was the hamburger stand and the accompanying coffee stand … breakfast was a welcome treat.

Warehouse at Prestons, Sydney

Warehouses and the colours of the Australian landscape

The zone around Eastern Creek and beyond has become the “home of the warehouse” … a broad stretch of land covered with severely functional, industrial buildings, reminding us of our need to supply, store and coordinate the comings and goings of products for the daily requirements of our urban populations.

I imagine that most people are unaware of the enormous scale of this area of infrastructure, perched on the out-skirts of Sydney. It’s not really a destination …”let’s take the kids to see the warehouses at Eastern Creek”. If you live in residential enclaves in the vicinity, you may only see the warehouses in passing. But most inner-city, latte-sipping urbanites have no idea of the alternate “cities of large boxes” that inhabit the periphery of our cities.

This warehouse complex was built by Prime Constructions for ISPT, the developer, by whom I was commissioned to make these images. I like this type of shoot, since it allows me time to walk around these enormous structures, completely alone in the industrial landscape, capturing the sharp angles of these dislocated icons as the sun starts setting. I usually keep shooting into the twilight, for about half an hour once the sun has gone down. I then pack up my equipment, hop in my car and drive 40kms back towards the inner city.

Elevating the impact of your stories: introducing Drone Photography & Video!

I’m thrilled to share an exciting update from my studio, set to elevate your visual storytelling to new heights.

Introducing Drone Photography & Video Services

Together with the expertise provided by my “in-flight” technical colleagues, I’m taking to the skies to offer you the impact of breathtaking aerial shots and videos, adding a striking perspective to your marketing potential. Whether you’re looking to captivate your audience with aerial views as part of your company’s promotional content, bring a new dimension to customer stories, or add an unforgettable touch to your special events like weddings or performances, we’ve got you covered.

Why drone photography

 Unique perspectives: Capture angles and vistas which can’t be achieved through traditional photography.

– Engaging content: Elevate your social media and marketing clout with captivating aerial footage and stand-out imagery.

– Dynamic versatility: Perfect for real estate showcases, plotting construction progress, documenting event highlights, and scenic backdrops for many occasions.

Stay tuned for our portfolio update, where we’ll be showcasing some of our spectacular drone captures.

If you are interested in adding a sky-high perspective to your next project or event, let’s chat about how we can integrate drone photography and video into your vision.

Elevate your story with John McRae Photography.

Xenia Constructions upgrade shopping centre entrance in Forster

The other week I made a trip into rural NSW to photograph the recent upgrade by Xenia Constructions to the entrance to the Stocklands Shopping Centre in Forster.

Originally coming from Victoria, having grown up on a dairy farm in the Wimmera Mallee region, I am not so aware of the life-style in country NSW. Hence I enjoyed the chance to be able to travel beyond Sydney and its urban perimeters.

For this project, I ventured to Forster on the NSW coast, approximately two hours drive north of Newcastle. I had rarely been to this part of the state, so it was a new working experience for me. It did not disappoint. You honestly can’t complain about the coastline of this beautiful country where we live.

I arrived early to capture the site with the softer light of the morning. Luckily I set up a bit earlier than originally planned, since the light quickly became harsh after the sun rose higher. Sydney had been experiencing an exceptionally wet and overcast week, putting a question mark over whether I should risk hitting bad weather in Forster. But I decided to trust the weather forecast for that area (not that you can always rely on the forecast) and to make the journey. I had a feeling that it would be OK … and it was.

I am certainly ready for more jaunts into the country, organising a new project or two to shoot … while I expand my familiarity with rural NSW.

Mainbrace – installs charging stations at Eastern Creek

Mainbrace Constructions, a well-known, Melbourne-based construction company has recently installed a series of high-tech charging stations for “Team Global Express” at Eastern Creek.

I headed to the facility situated amid western Sydney’s growing industrial estates to document the new infrastructure, set up to furnish a sleek new fleet of battery-powered delivery trucks.

My photographs show the regulated lines of vehicles positioned at the automated power stations, providing an impressive, almost futuristic look as they are “re-fuelled” for the next day’s work.

Together with my drone operator, Aymeric, we took wide-angle video footage of the site as well. See footage below:

Re:form creates its 2024 Calendar

Re:Form Construction is one of my construction clients. As a highly skilled, boutique building company, they are a joy to work with.

Gerard Murphy, the director of the company, decided that each year Re:Form would produce a calendar featuring members of its team, as a give-away at Christmas time.

I had the pleasure of capturing individual and group shots of different members of the Re:Form Construction team while they worked on-site at their respective trade skills. I visited one of their sites in Castlecrag in Sydney, and then on another occasion, I traveled to the Megalong Valley where another team of workmen were engaged in the construction of a large tourist project.

The calendar is a fun and inclusive publication, and it was an enjoyable process to capture these outdoor and working portraits. The men also get a kick out of having their “15 minutes of fame”, plus the idea of appearing as a month on the calendar.

Sod turning in Blacktown and Eastern Creek

Sod turning, also known as groundbreaking, cutting, sod-cutting or “turning the first sod”, is a traditional ceremony in many cultures to celebrate the first day of construction of a building or other large-scale project. Such ceremonies are often attended by dignitaries including politicians and financers. In two recent ceremonies in Sydney which I recorded as photographer, the dignitaries were various business people associated with the developments, namely the developer (ISPT) and the two respective builders (Prime Constructions and Texco).

The actual shovel used (see above pic) during the groundbreaking is often a special ceremonial shovel, sometimes coloured gold, and it is meant to be saved for subsequent display. It may also be engraved. Sometimes a bulldozer is used instead of a shovel (but not at these two events, although an excavator was moved into the background at the Eastern Creek site for dramatic effect).

Sod turning at Eastern Creek with ISPT and Prime Constructions
At Eastern Creek golden shovels were used for the sod turning

Groundbreaking ceremonies have a long history, celebrated for centuries  to officially mark the beginning of construction of a new property, partly to thank those who made it possible (noting that the people concerned may have already been working for years to finance, design and develop the project to the point of actual construction). The first documented groundbreaking ceremony took place in ancient China, in 113 BC. Many early groundbreaking ceremonies were intrinsically linked to religion, however this is not necessarily the case in modern times.

In November, I attended two ceremonies on the same day … both featuring the developer ISPT, who partnered with Texco (builders for the Bessemer Business Park in Blacktown) and Prime Constructions (builders for the Eastern Creek site). I appreciate how important it is to acknowledge the hard work and achievement of people through these “rites of passage”, such as sod turning. Of course this is just the start, since these men and women are about to embark on a new phase of hard work, in the building of these new structures and warehouse facilities, due for completion in late 2024.

Much to my delight both ceremonies included cakes and coffee following the speeches and formalities.

A man, a saw and a shed

I visited the Megalong Valley in the Blue Mountains near Sydney to capture mid-construction images of a large hospitality complex for a building company known as Re:Form Construction. Apart from documenting some of the recently constructed buildings, including a high-end restaurant, I also individually photographed several of the workmen.

Pictured above is Kurt, a talented carpenter with Re:Form. He asked to be shot in front of a refurbished shed that he had worked on. This barn was completely ruined, then after extensive rebuilding it was brought back to life (pictured below), with added character.

Roberts & Co update their marketing imagery

I recently spent time documenting a couple of sites in Sydney that are currently undergoing construction by Roberts & Co. The first site is part of the upgrade and on-going infrastructure expansion at Westmead Hospital and the other is the massive extension to the Wentworth Point Public School at Wentworth Point.

The brief was to work on collecting more personalised imagery for marketing purposes, including for their web site. There is a move away from using stock imagery for these purposes. Instead, several companies now prefer to produce their own branded images, and to focus on the many people who are working in a creative manner. 

It fascinates me to go onsite for such clients. I get to see a professional, fast-paced environment, involving many aspects of the building industry. There’s continual movement of people and construction materials, which for me creates a dynamic picture of activity and growth. I aim to capture this in my photos for Roberts & Co, and I walked away inspired by the commitment of the people involved in their work.

Multiplex completes addition to Mosman High School

View of part of the new outdoor rooftop play space

The first phase of an extensive upgrade to Mosman High School has recently been completed by Multiplex. I was commissioned to photograph the completion of this initial part of the project which extends along Military Road, between Avenue Road and Belmont Road, Mosman.

View of the rooftop multi-purpose courts.

The build comprises of 16 new flexible learning spaces, new staff and administration facilities, new library, a beautiful new, extensive multipurpose gym/hall, a new canteen and a wonderful outdoor and rooftop play space.

Interior view of one of the many flexible classrooms
Mid-construction NE corner
View of completed wing from NE corner

This has to be state-of-the-art learning facilities and as I was traveling through the building with my camera I felt a bit of FOMO coming on as I was reminded of the not-so-state-of-the-art learning facilities I experienced, back in the day, at Horsham High School.

Hansen Yuncken – new-look corporate profiles

In a departure from the more traditional corporate headshot required for company portfolios, the architectural firm Hansen Yuncken has decided to approach this genre differently, aiming for a more relaxed and natural look during our recent photographic shoot of some of their Sydney team..

The idea has been to capture the individual subjects with various backgrounds and in informal poses, as opposed to having a standard plain background, with each portrait photographed from the same angle. Where conditions permitted, I used natural light as the main light source. The emphasis was on diversity, and a less contrived atmosphere and posture. Of course the mere fact that the subject is having a portrait photograph taken can work as a barrier … not everyone likes being put in front of a camera for that “close-up”. It is always the photographer’s challenge to make the experience as easy and relaxed as possible, to achieve a more natural image (in spite of the very “un-natural” situation). I think we succeeded with the task at hand.

Sydney Roosters – head office upgrade

I captured images of a recent installation at Allianz Stadium, at the head office of the Sydney Roosters NRL team. The designers at Sydney Commercial Interiors  created an impressive display with furnishings to house the many trophies and important football memorabilia collected by the club over the years.

Sydney Commercial Interiors is a Sydney-based company which leads the field in commercial interiors, spanning a broad spectrum of activities designing for office, hospitality, industrial and medical projects, as well as sports and recreation.

Drone photography, fast-food and Prime Constructions

Drone shot at Seven Hills for Prime Constuctions

On a recent job for Prime Constructions I organised drone photography to be shot at one of their sites. It is hard not to feel like you’re revisiting your childhood with such technology … you know, a bit like when dad and you made one of those remote controlled planes. Fortunately the drone is a bit easier to fly than the bungled attempts I remember trying to get the plane off the ground.

Prime is regarded as one of the leading building contractors in NSW. It was established in 1983 by Ron Masters and Phil de Gail. Paul Christopher and John Drake joined the company in 1988 and 1989 respectively and both became joint managing directors in 2010.

Homebush Logistic Centre
Homebush Logistic Centre

I also captured some images of a recently completed logistics centre by Prime Constructions at Homebush. While I was working until dusk, waiting for the light to become more seductive, it was a welcome surprise to find that there was a fast-food van next door with outdoor seating. Of course I couldn’t resist trying the “Little Weiner cuisine” in between shots.

The fast-food van on Parramatta Road

New Airport Underway

I was commissioned to document changes in the “under-construction” landscape at the new airport at Badgery’s Creek on the outskirts of Sydney. I have been photographing aspects of the construction to date, as well as taking working shots of various Multiplex employees. The scale of the project is huge and the sky is full of cranes as the work progresses rapidly.

Girls in property at Meadowbank TAFE

The Girls in Property program is organised by The Property Council of Australia. It raises awareness amongst high school students about the extent of possible career paths the property industry, encouraging greater female participation in the property industry.

One of the initiatives included Hansen Yuncken organising an on-site visit and mentoring sessions for a number of high school students from various colleges in the Sydney area. They visited the construction project, nearing completion, at Meadowbank TAFE.

Hansen Yuncken completes Iglu at Summer Hill

With international students again on the march towards higher education in Australia, student accommodation has become an essential part of the process of welcoming this incoming community.

Iglu Student Accommodation is a developer of purpose-built facilities intended for student-living. The company develops and manages residential properties for rental purposes close to university campuses, colleges, public transport, shopping, eating and entertainment facilities along with support services across Brisbane, Melbourne and Sydney. Iglu is a consortium owned by GIC (Government Investment Corporation of Singapore) and Macquarie Capital.

Recently Hansen Yuncken (construction) has been involved in the re-development of a site in Summer Hill in Sydney, for the latest addition to the Iglu line-up across Australia.

Here are some images of the funky environment that has been created for our new wave of tertiary students.

“Sod-Turning” & smoking ceremony at Prestons in NSW

You may well ask….what is a “sod-turning”. I did. Well it is when a construction company starts work on a new project and the occasion is marked by a mound of dirt being turned ceremoniously with a shiny new shovel. This marks the beginning of the construction work on the site.

Aunty Gail

It is common to also include a smoking ceremony as a mark of respect to the traditional owners of the land with an Acknowledgement of Country. The smoking ceremony, according to the traditional owners, is a way of cleansing the area by smouldering native plants to create smoke which wards off any “bad” spirits and at the same time purifying the area both physically and spiritually. This is performed by an elder of the indigenous community. Today it was Aunty Gail. She was joined by Brandon and Jetsyn who were also part of the Gandangara Local Aboriginal Land Council.

Hansen Yuncken (construction), One Five One (developer) and Chemcorp (client) celebrated the start of their new warehouse project at Prestons in NSW in mid-July. Their brand new warehouse will be completed by February 2023 and Chemcorp will have a state-of-the-art facility. The project involves construction of two new warehouses, with over 22,000m², designed to achieve a 5 Star Green Star rating.

Hansen Yuncken – ceremoniously turns the first shovel of dirt (with help from some young students) at the site of their new construction at Trinity Grammar

The team at Hansen Yuncken is about to start work on a new project at Trinity Grammar in Summer Hill, Sydney. To mark the occasion it is customary to stage a ceremony where the first “sod” is turned on the site of the construction.

Happily on this occasion the grown-ups had some welcome help from a few younger “construction workers” in long-fitting hi-vis and spacious hard-hats. Perhaps the new cadets of the future.

For more information on the extent of the renewal project, click on this link:

Marketing images – construction

A number of my clients are in the construction business and occasionally I am asked to go on-site and produce images that can be used for marketing purposes. One such occasion arose recently at one of Hansen and Yuncken’s building sites at Meadowbank TAFE. I was commissioned to capture a series of images of their staff, on site and at work, that could be used for marketing purposes such as tenders.

Unless there is a concise brief, in which the client requests specific shots, my general approach is to go on-site and to work in an impromptu but professional way. It is not always necessary to direct the subjects when setting up the shot. I prefer to wait for the right moment and then step in to take the photograph. Besides, it’s not as if my subjects are paid fashion models. They are usually the employees of the company, photographed by me as they go about their normal day-to-day duties.

I enjoy this type of photography, since it allows me to step into the universe of construction and to see how a large-scale operation works from a human point of view.